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Fundraising Appeal Clinic

Program Overview
Building on prior regional investments in fundraising capacity by The Benter Foundation and The Forbes Funds, Elevate NP is pleased to welcome back Derrick Feldmann of ISG for a full-day workshop focused on strengthening fundraising appeals and donor communications. Participants will work through the principles of persuasive appeal writing, examine what separates high-performing appeals from forgettable ones, and apply those insights through structured exercises.

Trainer
Derrick Feldmann (ISG) is internationally recognized as a leading researcher and strategic advisor on philanthropy, social issues, public engagement, and movement-driven change. His full bio can be found at here.

Intended Audience
This program is intended for development/fundraising staff at 501(c)(3) nonprofit organizations based in Southwest Pennsylvania that have:
– A paid Executive Director or CEO
– An annual organizational budget less than $5 million
– An existing annual fund program that features direct mail, email and/or any other elements of multichannel fundraising (social media, events, etc.).
– A CRM in place that is used regularly and updated to track donor relationships, annual fund appeals and outcomes.
– A budget in place to execute an annual appeal (funds for direct mail, etc.)

Dates
All clinics have passed, please stay tuned for future trainings in 2027.

Questions?
Contact Julia Och (julia@elevatenpswpa.org or 412-219-3148)